Debranding
For companies with too many logos, fonts, and colors. We subtract until what's left is one clear visual system that looks like you.
What’s included
- Visual audit of what exists today
- One refined primary logo
- A single, reduced color palette
- Two to three fonts, no more
- Simplified components and clear hierarchy
- A retire guide: what not to use anymore
How it works
We review every visual that exists today.
Decide which visuals are essential.
Cut, merge, refine.
Files, guidelines, retire guide.
Deliverables
- Brand GuidelinesPDF
- Brand source fileFigma
- Brand asset libraryHTML
- Social & marketing kitCanva
- Design tokensJSON
- Brand brief for AI & teamsMarkdown